R&D's Erich Hugo wants web leaders to stop out-innovating the consumer
In the land of the blind, the one-eyed is king—or so the old adage goes.
But what has this got to do with the world we live in today? Well, it struck me last night while I was doing some dishes, using the latest and greatest dishwashing liquid. It actually contained an active ingredient extracted from cucumber. And I was like, what??
But the fact of the matter is that the whole webifaction trend is affecting all walks of life. The web today is conducting a global race into obscurity—hence cucumber-enriched dishwashing liquid.